L’AIDA brand is a luxury and eco-elevated sustainable clothing brand as written in its logo. The L'AIDA brand and its products include "colorful sustainability" and its four collections made from the best sustainable materials. These are "La Base", "Noir & Blanc", "La Mare" and "L’AIDA Jewelry" collections. While La Base focuses on colorful sustainable chic-casual wear style, the Noir & Blanc collection is a black and white collection and has products in the evening wear category. La Mare is a sustainable, colorful swimwear and dress collection, and finally, the L’AIDA Jewelry collection is a made of special sustainable materials. The main purpose of the L’AIDA brand is to be "the new classic" on sustainable branding.
Fashion Business Expertise / Coordinator: Lect. Beliz Günduru
