The sustainable Spring Summer 2020-2021 collection ‘’NOSDFF’’ is coming from the idea of four negative externalities of fast fashion, which create environmental and social degradationThe conceptual approach of the collection focuses on sustainability and addresses social concerns with an activist phase including craft details, handprints and natural dyes. Inspirational stories are embroidered into QR Codes on garments, which transparently present the whole production and design process to the buyer. These design details create an emotional connection between the product and the consumer, and also create consciousness about the sustainable fashion industry.
Fashion Design Expertise / Coordinator: Assoc. Prof. Arzu Vuruşkan